MADE FOR
MAKING IT.

WE GAVE THE BATCH BICYCLE
BRAND SOME NEW LIFE.

After a brand launch that didn’t quite meet expectations, the team at Batch Bicycles turned to Fisher Design to help right the ship.

We dove in with the intent to salvage as much as possible. In the end, our team completely redeveloped their brand fundamentals and positioning, evolved their logo, and redesigned the overall look, feel, and tone of Batch Bicycles to be more in line with the original vision the brand team had in mind. Batch Bikes 2.0 became the bicycle brand made for those looking to make bike riding a new part of their lifestyle.

OUR WORK

01 | Brand Strategy
02 | Brand Positioning
03 | Naming
04 | Brand Identity
05 | Illustration & Graphic Design
06 | Event
07 | Print & Digital