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FISHER DESIGN
4101 SPRING GROVE AVE, STE B
CINCINNATI, OH 45223
513.221.2242
GENERAL: INFO@FISHERDESIGN.COM
NEW BUSINESS: BILL FISHER


B’LASTER > WORK IT LIKE A PRO

AN INDUSTRY LEADER FOR OVER 60 YEARS, B’LASTER ENLISTED FISHER DESIGN TO DEVELOP A NEW COMMUNICATION STRATEGY AND EVOLUTIONARY BRAND AND PACKAGE DESIGN UPDATE IN ORDER TO CONNECT WITH A BROADER CONSUMER BASE WHILE MAINTAINING BRAND HERITAGE.
B’LASTER PRODUCT COMMUNICATION HAD ALWAYS RELIED ON A DIRECT, NO-NONSENSE VERNACULAR, SOMETIMES WITH HUMOROUS, BUT ALWAYS EFFECTIVE RESULTS. FISHER DESIGN HAS MAINTAINED THIS SENSE OF COOL CONFIDENCE WHEN APPROACHING THE NEW B’LASTER RE-BRAND, AND TRANSLATED IT INTO A HEROIC BRANDMARK AS WELL AS BOLD PRODUCT COLORS, GRAPHICS AND COMMUNICATIONS TO MATCH.